GET FEATURED IN TOP TIER NATIONAL MEDIA TITLES IN
60 DAYS OR LESS
GET FEATURED IN TOP TIER NATIONAL MEDIA TITLES IN
60 DAYS OR LESS
You know you want to get visible but you're unsure how.
Securing media features is the best way to maximise your credibility, reach and expertise.
It will supercharge your business growth and increase your sales like nothing else.
But you’re stuck on knowing how to begin or how to get yourself out there.
You’re holding yourself back as you want some structure, but don’t know which steps you need to take next.
I totally get it. It sucks.
You’re feeling frustrated, deflated and you’re even starting to question how much longer you can keep going before you have to walk away, right? – RIGHT!
Most people think to get more sales, they just have to be on social media. But the truth is, that’s only a small part of the jigsaw puzzle. Sales often suffer because of a lack of awareness. By making people aware of who you are, what you do and how you can help, you'll increase your chance of success.
Ask yourself this, what will happen in the future if this problem isn’t solved?
The answer is - you run the risk of being a best kept secret forever.
Truth bomb time:
If you don’t become seen and heard, you will remain unknown. And unknown keeps you broke.
Show me one successful entrepreneur who isn’t visible.
If you have already realised this, then you’re ready to step up to be seen like never before.
INTRODUCING
PR MASTERY THE COURSE
A nine-week CPD accredited course self-taught online course with additional support for entrepreneurs who want to get noticed, raise their profile, and connect with their audience. Designed to help you drive awareness and consistent sales.
PR Mastery The Course is for you if you want to:
- Know how to get started with Publicity
- Understand the etiquette for putting yourself forward and what you can ask for
- Stop imposter syndrome from holding you back in getting visible
- Maximise the little time you have to secure media
- Know how to approach Journalists and give them what they want
- Secure real results that will boost profits, impact your business and subsequently your life
- Understand your story and the angles that will appeal to editors
WHEN YOU JOIN
PR MASTERY THE COURSE YOU GET
A nine-week CPD accredited self taught online course (with additional support). For entrepreneurs who want to get noticed, raise their profile, and drive consistent sales and impact. In addition, you also get:
MEMBERSHIP
12 month’s access to my results-proven
PR Mastery Membership or US based online container with regular media opportunities
(worth £660 / $821)
MEDIA LIST
An invaluable up to date contact list for journalists in the UK media (worth invaluable)
STRATEGY SESSION
An hour-long PR Strategy Session with either Nicola or another qualified journalist including your story, key messages, elevator pitch and suggested features written (worth £597 / $743)
A TICKET TO IMPACT LIVE!
Our not to be missed media connection event for 2025 is creating a real buzz. Taking place in Surrey on 25th June 2025 - this ticket has your name on it! (worth £197 / $250)
ACCOUNTABILITY
Accountability Coach Live Calls x 2 (worth £600 / $747)
TIK TOK AUDIENCE GROWTH MASTERCLASS
An additional training in growing your audience and maximising your visibility on Tik Tok
(worth £197 / $250)
ACCESS TO FOUR LIVE MEDIA COACHING CALLS WITH NICOLA
An invaluable opportunity to ask Nicola any questions you may have as you go through the course and during your time in the PR Mastery Membership (worth £1,600 / $2048)
ACCESS TO MY FIVE PART PR PICK N MIX MASTERCLASS SERIES
An invaluable suite of five masterclasses focusing on PR Foundations, Nailing your Messaging, Perfecting your PR Pitch, Working out your Media Identity (worth £297 / $376)
CPD Accredited Course
NEW for this year PR Mastery The Course is now CPD accredited, which means by taking the course and sitting an assessment afterwards you can add to your Continuous Professional Development hours.
"Accredited CPD training means the learning activity has reached the required Continuing Professional Development standards and benchmarks. The learning value has been scrutinised to ensure integrity and quality.”
See what kind of results my students are having thanks to PR Mastery The Course…
"..If you're on the fence about PR Mastery - I would just 100% say, go for it. Every time I get PR it positions me as the go to expert in my industry. And as I get more coverage, I get more clients."
Mangala Holland, Female Pleasure expert
"I've loved the course so far! It has been beyond my expectations in terms of the content...I've learned so much, which has totally transformed how I relate with journalists and the media..."
Sarah Rose Bright, Love, Sex, and Intimacy Coach
"...If you're thinking about doing PR Mastery The Course all I can say is that Nicola is really great at what she does. She creates a lovely safe space to help you with confidence and to be really visible."
Julie Bale, Hypnotherapist
Here's what PR Mastery The Course will cover
In nine x self-taught weekly online sessions, you will learn about the following:
01
Week 1
Understand PR and the importance of knowing your ideal clients inside out
02
Week 2
Reactive and Proactive Pitching - and the power of guest blogging
03
Week 3
Unleash your PR performance – the importance of Storytelling not Selling
04
Week 4
Master your Confidence workshop (with High Performance Coach Charlotte Carter) so you can see what’s possible for you
05
Week 5
Nail your messaging and discover your angles to magnetise journalists
06
Week 6
Discover what journalists do / don't want with a national journalist (LIVE Q&A)
07
Week 7
Amplify your media success after you have secured coverage
08
Week 8
Discover mistakes to avoid when starting out with PR
09
Week 9
Activate your PR success with a group Media Training session
PLUS you will also get FOUR LIVE calls with Nicola to answer any questions you may have as you navigate the course
Which of these results inspires you the most?
“Ok, this is mad! I’ve just signed up a lady from OREGON onto my VIP one to one programme as a direct result of the Metro piece!!"
“I can't believe it's less than a year and I've learnt so much. I'm also going to be a speaker at the UK Hypnosis Convention in November and I would never have even dreamt of applying to speak had I not done PR Mastery The Course last year."
Julie Bale, Hypnotherapist
“A huge thank you to Nicola Rowley for helping me raise awareness about the theft of blue badges and its impact on disabled users."
“Thank you so much Nicola, my opinion piece on this important topic wouldn't have been possible without your amazing course and help."
Elaine Hughes, Diversity and Inclusion Specialist
Hello, I'm Nicola Rowley
Hello, I’m Nicola Rowley and I'm the Founder of Nicola Rowley Consulting specialising in helping entrepreneurs like you get noticed through strategic PR Storytelling.
I’ve worked in the media for 30 years, both as a Journalist (BBC, ITV, Heart FM London, EuroNews) and as a multi-award-winning PR and I’ve learnt from some of the best in both industries.
Over the last few years, I’ve seen so many entrepreneurs struggle with harnessing the Power of PR because:
- They don’t know how to get started
- They’re not sure they can complete PR safely
(and avoid the trolls)
- They don’t know their messaging or if they even have a
story that will appeal to journalists
- A lack of confidence
- Needing more guidance
If this is you, if you don't get this figured out, you’re going to stay stuck and exactly where you are right now.
This is the foundation for your entire business.
It’s for this reason, I want to get PR Mastery: The Course into as many hands as I possibly can so I can help you attract more clients and go on to impact the lives of others.
So tell me…are you in?
The not to be missed Pay in Full Bonus...
For the first ten who opt to pay in full on either tier you will unlock access to a special PR Six Pack Lite online event where you will get to speak directly to up to six top tier national journalists in a separate evening event 1:1 for 15 minutes each. This is invaluable and the results that come from these events are incredible.
(worth: £997)
AND...
Don't worry if you miss out on being in the first ten - you will still get a 1:1 call with another respected high profile national journalist who will discuss your potential story angles with you. What will work and what could be of interest to them?
You will also get a 1:1 call for 30 minutes with me beforehand too - ensuring you make the most of this incredible opportunity by knowing the angles that can work.
(value = priceless)
I ALSO HAVE SOME EXTRA “GOODIES” FOR YOU IF YOU ENROL TODAY…
In addition to lifetime access to your recorded PR Mastery The Course sessions, I also have some additional gifts for you worth over
£3,000 / $3,700
To help you overcome some of the hurdles currently stopping you from getting started with PR and get REAL RESULTS you will also get the following bonuses:
🔥🔥🔥
STRATEGY: An hour-long 1:1 PR Strategy Session with either Nicola or a trained journalist to unearth your story, which will then be written for you, along with your key messages, elevator pitch and some suggested feature ideas (worth £597 / $743)
🔥🔥🔥
COMMUNITY: 12 months' access to Nicola's results-proven PR Mastery Membership with real-time media requests and journalist contact details ensuring you translate what you learn into REAL success
(worth £660+)
OR
COMMUNITY: If you're US-based 12 months' access to a special container where US media opportunities will be posted for you and you will also get monthly hot seat calls with Nicola once a month for 12 months (worth $2,000+)
🔥🔥🔥
CONTACTS: An extensive up to date media list of top national UK titles with journalist contact details (invaluable)
🔥 🔥🔥
ACCOUNTABILITY: Two x hour-long group calls with an experienced accountability mentor who can help keep you on track (worth £600 / $747)
🔥🔥🔥
A TICKET TO IMPACT LIVE! The not to be missed media connection event for 2025 being held in Surrey, UK on Tuesday 25th June 2025 (worth £197 / $250)
AND IF YOU WANT YOUR IMPACT TO BE EVEN GREATER?
The VIP tier is for 10 action-takers who want REAL results as FAST as possible
You'll get everything outlined in our regular package PLUS:
⭐ A VIP ticket to IMPACT Live! our not to be missed media connection event for 2025 and this ticket also includes access to the Journalist Meet & Mingle event afterwards so you can pitch your story to the top tier national journalists attending (worth £397 / $500)
⭐Nicola guaranteed to complete your 1:1 hour-long PR Strategy Session and writing your story, your key messages, your elevator pitch and devising some suggested media feature ideas (worth £597 / $747)
⭐ Two additional hour-long calls with Nicola to help you 1:1 with your strategy or business– this can be used at any point during your 12 months in the membership (worth £1,200 / $1,548)
⭐ An interview spot on Nicola's top rated podcast The Power of Storytelling, which gets 3,000 downloads a month and has a growing global following (worth invaluable)
Your Investment...
Standard tier
- A standard tier ticket to IMPACT Live! the not to be missed media connection event on Wednesday 25th June 2025
to include the Journalist Meet & Mingle event - 12 months' access to PR Mastery Membership or if US-based a special container group with media opportunities (worth £660 / $2000+)
- PR Strategy Session with a trained journalist including your story, key messages, elevator pitch and suggested features written * (worth £597 / $743)
- Accountability Coach Call x 2 (worth £600 / $747)
- Private Facebook Community (invaluable)
Additional 1-hour long x 1:1 call with Nicola to discuss your PR Strategy / messaging for PR to be taken at any point during 12 months in the PR Mastery membership (worth £597 / $743)An interview spot on Nicola's top-rated podcast The Power of Storytelling
🤩 Bonuses worth £2k+ / $2,490 🤩
£147/month for 12 months or $187/month for 12 months
VIP tier
- A VIP ticket to IMPACT Live! the not to be missed media connection event on Wednesday 25th June 2025 to include the bespoke Journalist Meet & Mingle event
- 12 months' access to PR Mastery Membership or if US-based a special container group with media opportunities (worth £660 / $2,000+)
- PR Strategy Session with Nicola (guaranteed) including your story, key messages, elevator pitch, and suggested features written (only 10 are available) (worth £597 / $743)
- Private Facebook Community (invaluable)
- Accountability Coach Call x 2 (worth £600 / $745)
- Additional two x hour long x 1:1 calls with Nicola to discuss your PR Strategy / messaging for PR to be taken at any point during 12 months in the PR Mastery membership (worth £1,200)
- An interview spot on Nicola's top-rated podcast The Power of Storytelling
🤩 Bonuses worth £3.6k+ / $4.5k🤩
£222/month for 12 months or
$287/ month for 12 months
It's time now to make a choice
You know you want to grow your business and attract more clients.
Being featured in top tier national media titles will do this for you. Plus it will also help boost your profits.
You can either stop being a best-kept secret and invest in PR Mastery: The Course
OR
You can get started with securing media features for yourself.
That means trying to fathom out the best and safest way to be seen.
Knowing you could become unstuck by being misquoted or worse still, having your brand or personal reputation damaged.
If you choose the safer option of working with an expert in their field click on one of the links below and get signed up.
IS THIS FOR YOU? CALL ME!
If you want to talk to Nicola to see if joining
PR Mastery: The Course is a great fit for you – email her directly: nicola@njrpr.com and she’ll be only too happy to help
FREQUENTLY ASKED QUESTIONS
How much is my investment?
It’s a small investment in yourself that pays huge dividends in your future through clarity, visibility and being seen as the expert that you are
When does the course start?
As soon as you sign up. As this is a self-taught online version of the course you can get started and go through it at a pace that suits you. Once you join, you will be given the dates of the calls where Nicola will be live over the four x additional support sessions.
Are there payment plans available?
Yes, for the standard course you can pay 12 monthly instalments of £147 or pay in full £1,497. For this year if you are based in the US, there is an option to pay in dollars.
Or for the VIP option, you can spread the cost over 12 months at £222 a month or pay in full £2,497.
I struggle with confidence and putting myself out there before something is “perfect”, will this help?
Yes, it’s why in PR Mastery The Course we have a special training by a leading High Performance Coach, dedicated to helping you become more confident so you can put yourself forward for opportunities as they happen.
What if I can’t make one of the live sessions, will there be a recording?
All of the LIVE sessions will be recorded and will be uploaded into a course members area, which you will be given access to when the course begins. You will have lifetime access to these. There will also be a dedicated Facebook group created to help you share any wins and learnings along the way.
If I am getting started with my business, will this course be a good fit for me?
Yes, PR Mastery The Course will help you understand how to be seen and to start to create awareness around both you and your business. It’s why there is an element of photography in the course and you get access to the results-proven PR Mastery Membership, so you not only learn, but are able to implement with real-time media requests
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